CURRENT OFFERINGS:
Freshman 11 now open for submissions!
May 23-25, 2025
Alumni Jovanni Soto - ROSALIA
Rock U (nickname for Rock The Industry University) is an immersive weekend workshop that cultivates your MIND, BODY, & SPIRIT, molding you into a dynamic artist, savvy entrepreneur, and empowered human.
Dive into high-energy dance training and interactive seminars meticulously designed to uplift, inform, and inspire.
At Rock U, we go beyond dance steps, exploring professional performance scenarios, the nuances of marketing, branding, behavioral economics, personal finances, investing, networking, and a profound examination of your values system and life balance.
Our alumni are among the most prolific dance artists in the entertainment industry, dancing on the iconic stages they set goals for IN Rock U. For more details on Program Structure go to the bottom of this page
Ready to join us?
What is Rock U?

Rock The Industry
NEW YORK
NEXT SESSION
5/23-5/25
Rock The Industry
LOS ANGELES
CURRENTLY
CLOSED
SCHEDULE
FRI - 5-9p
SAT - 10-7p
SUN - 10-8p
*Week after - 1-on-1 consults
25 HOURS
Requirements
-
Must be Adv / Pro level
You must be comfortable in an Advanced and Professional class environment. Able to pick up & retain Advanced level choreography .
-
3+ yrs commercial dance training
Must have over 3 years experience in Hip Hop, Street jazz, Jazz - choreography classes. Freestyle experience a bonus but not required.
-
16+ years old
All applicants must be over 16. We have 1 slot for special consideration though will be at the discretion of the application review team.
-
Program Cost
$750
$50 off if paid by 5/22 which equals $699!
Video Submission Guidelines
-
NO BLURRY VIDEOS
All videos must have good quality and resolution. Please do not submit videos that are at all grainy, blurry, or have questionable clarity. The clearer it is the better your dancing looks!
INDICATE WHO YOU ARE IN THE VIDEO
-
UP CLOSE & FRONT
Please ensure you are in the front of your video and can clearly be identified. Videos that are shot from far away or where you are blocked in any way will not be considered.
INDICATE WHO YOU ARE IN THE VIDEO
-
CHOREOGRAPHY VIDS ONLY
Please submit 2-3 choreography videos. Freestyle videos can be included as additional material but are not required.
NO VIDEOS TO YOUR OWN CHOREO
NO DANCE REELS
INDICATE WHO YOU ARE
IMPORTANT DATES
APRIL 11 - Submissions for Freshman 11 Open
MAY 1 - First Round Applicants notified by this date
MAY 15 - SUBMISSION DEADLINE
MAY 20 - Final Notifications complete
MAY 21 - REGISTRATION DEADLINE
MAY 15 - Final Payment Due for $50 discount
MAY 23 - Final Payment Due
NY TUITION
$1099
$750!
*payment plans available for this price
*If accepted, pay in full by 5/15
& receive additional $50 discount:
$699!

“Dance for the stages you want to be in, not the room you’re in.”
— Luam
(Photo: alumni Stanley Muñoz)
Alumni Nataly Santiago / CHRIS BROWN
Rock U
ROCK U Weekend Sessions are a collection of 4 separate experiences / weekends:
FRESHMAN
SOPHOMORE
JUNIOR
SENIOR
You can take them over the course of several months or years if you choose, depending on when they’re offered.
Participate in just one weekend, or all 4. However, you must finish one weekend to qualify for the next.
In the curriculum, each session focuses on different and overlapping areas of professional performance, work, and the business of dance.
Each offers a distinct program, building on the lessons and energy of the previous one. It's about not only reaching the next level but exceeding your own expectations, going beyond what you thought possible for yourself.
Program Structure
Next NY Freshman Session: MAY 23-25
Meet the Team
-
Ryan Miller
ASSISTANT DIRECTOR
-
Stanley Munoz
DEPUTY ASST DIRECTOR
-
Theresa Stone
SENIOR PRODUCER
-
Elina Gordienko
SENIOR PRODUCER